AW25 
VCF HOME









ABOUT THIS PROJECT
The AW25 Valencia CF Home Kit is inspired by the architecture and cultural identity of Valencia. The graphic draws inspiration from Mediterranean culture and Valencia's art scene—more specifically, the locally renowned trencadís mosaic technique, known for its fragmented ceramic patterns. We translated this iconic visual language into a classic, clean jersey through an all-over embossed graphic, paired with rich trim details to bring the final design to life.

PUMA Team Mention:
Graphic Design: Katy-Ann Federman & Dario Utichi
Apparel Design: Rob Renton & Vera Kairanneva
Product Line Manager: Doris Oliva
Developer: Fany Vu

Pictures: PUMA












I Hope you enjoyed my work!
So nice I wanna see it twice 









IMPRINT AND TERMS

2026 Katy-Ann Federman 
Portfolio created by Katy-Ann Federman. Product images and their trademarks remain the property of their respective owners and are used with permission for portfolio and self-promotional purposes to showcase my work as a designer only.  
2026 Katy-Ann Federman 
Portfolio created by Katy-Ann Federman. Product images and their trademarks remain the property of their respective owners and are used with permission for portfolio and self-promotional to showcase my work as a designer only.